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Marketing Christine Bjerkan Marketing Christine Bjerkan

Why Evergreen Content Should be Part of Your Content Strategy /

Evergreen content, named after evergreen trees which keep their leaves all year round, is similar in that the content remains ‘fresh’ year after year. Evergreen content has a timeless subject matter, with no real expiration date, and can be repurposed - especially useful if you’re a rather busy equestrian business owner!

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