ArenaMate®

Equestrian Engineering Specialists

ArenaMate® is a part of the Jelka Group, a family-run UK business with a focus on providing horse-first solutions to the equestrian industry. They have over 35 years of knowledge and experience in engineering and have utilised this expertise to develop innovative facility maintenance products to aid business efficiency and equine welfare. All products are manufactured in the UK and meet the ISO 9001 quality standards and getting these key points across in all campaign messaging has been essential to the business growth and success. 

Our team have been working with the Jelka group for a number of years, beginning by supporting the ArenaMate® brand through the trademarking process, brand refinement, content creation and design work and ongoing social media management.

More recently, we provided a full marketing strategy for ArenaMate® and the sister company, Jelka. We are now carrying out ongoing full marketing management to execute the recommendations provided within the strategy, including social media management, design, email marketing, SEO and blog creation, partnership management content creation.  

As the brand has grown over recent years we have continued to adapt our efforts, adjusting the messaging as necessary and introducing new channels to streamline processes and support the wider business goals, which is predominantly increased customer acquisition and ongoing customer retention.