EQuerry / Co: Redefining Narratives, Powering Performance

Last week, we welcomed a bold new look for EQuerry / Co.

The last few months have seen us meticulously planning and strategising a significant milestone in the growth of our company, a rebrand that’ll bring new energy and greater dynamism to EQuerry / Co.

At EQuerry / Co, we pride ourselves on our ability to stay reactive to changing trends, technologies and practices. This is reflected on a daily basis in the work we do for our clients. We are both proactive and reactive, allowing our clients to stay ahead in not only their own niche, but within the industry as a whole. 

While we are so proud of the brand we have created for EQuerry / Co, we know better than anyone, you have to move with the times.

Our new brand identity embodies a fusion between the modern and traditional. We still want to respect the rich history of the equestrian industry, but we are now embracing a more contemporary look that reflects our forward-thinking mindset. The new look will further strengthen our representation visually across all touchpoints, whilst also furthering the association of our partners and clients. 

We are proud to bridge the gap between tradition and innovation. 

Redefining Narratives, Powering Performance

Our new tagline represents our transition into a more progressive and modern domain. Whilst we have always been a team of challengers at the forefront of the equestrian industry, we wanted our tagline to truly reflect this. 

‘Redefining Narratives, Powering Performance’ gives new and existing clients a clearer picture of what we do. We are status-quo breakers, challengers, and not afraid to do something different to achieve the very best results. 

Our New Logo 

Our new logo transforms our visual appearance, tying us to the equestrian industry at a glance. This solidifies our place within the market, while maintaining the strength of our brand. 

We hope that a more modern visual appearance will resonate with new audiences. While we already work with a range of innovative and forward-thinking brands, our new logo better reflects this and will allow us to connect with equestrian businesses wanting to break the mould.  

Our Vision Remains Unchanged

As EQuerry / Co evolves, our primary focus remains on providing unparalleled solutions to brands, athletes, events and organisations. 

Our vision is to be the equestrian industry’s most respected service brand and client-centric company. We continue to focus on providing exceptional services that prioritise people, horses, and sustainable growth.

Our Core Values

The heart of EQuerry / Co remains rooted in values that have guided us from the beginning. We are built on integrity, passion, innovation and diversity. These values drive every decision we make and every project we undertake. When you work with us you are partnering with a team that values your business as if it were our own. 

We believe our new brand identity better reflects our current values, specifically our value of being forward thinking. Our team challenges the status-quo with open minds, focus and efficiency, looking beyond the present to deliver future value. 

Our core values of total inclusivity and transparency are also represented. We understand that more can be achieved when we collaborate and work together. We invest heavily in growth and diversification, and each of our team members has had a say in our new identity. 

Our new brand identity represents more than our marketing expertise. It serves as a visual testament to our unwavering dedication to the equestrian industry, and our commitment to achieving the very best results for our clients and partners. 

Stay tuned for more exciting updates from EQuerry / CO as we embrace this new era.