The Equerry / Co blog

News & Press

Read the latest news, press releases and tips on how to improve your marketing.

C A T E G O R I E S / industrymarketingweb designbrandingnews

News Christine Bjerkan News Christine Bjerkan

The Legacy of Equestrian Sports at the Olympics: Tradition, Equality, and Progress

Equestrian sports have a unique legacy in the Olympic Games, blending tradition with modern values. From ancient chariot races to today’s events like dressage, show jumping, and eventing, these sports emphasise the partnership between horse and rider. Notably, they are the only Olympic events where men and women compete equally. As the sport faces new challenges, particularly regarding animal welfare, it continues to adapt while maintaining its cultural and historical significance.

Read More
News Christine Bjerkan News Christine Bjerkan

Women Leading Change in Equestrian Business and Sports

Women are breaking stereotypes in the equestrian industry, not just in the arena but also in business. From leading companies and managing events to creating products and innovations, women are shaping the future of equestrian sports. Despite challenges like unequal media coverage and limited mentorship, female leaders are driving change and promoting diversity within the sport. Their influence is helping to build a more inclusive and progressive equestrian landscape for future generations.

Read More
Marketing, News Christine Bjerkan Marketing, News Christine Bjerkan

Coverage for Equicork in British Showjumping Magazine

Equicork aims to redefine equestrian style with a fusion of sophistication and environmental responsibility. Their products appeal to the eco-conscious equestrian, with their boots and accessories being meticulously crafted from cork, a renewable resource that embodies durability and style. Join them in making a statement whilst you stride with purpose and ride with grace! Their products were featured in the latest issue of the British Showjumping Magazine.

Read More
Marketing, News Christine Bjerkan Marketing, News Christine Bjerkan

Coverage for Italian Ahlam Equestrian in Your Horse & Country Magazine

In the digital age, where online platforms dominate marketing discussions, the influence of traditional media remains undeniable. Magazine exposure, with its tangible and curated nature, continues to be a formidable force in shaping brand identity and enhancing credibility. Ahlam Equestrian, an Italian brand driven out of the UAE, requested our assistance with their public relations to help generate exposure outside of just social platforms following their brand launch.

Read More

Reach new heights
Ready to Transform Your Business?

If you are looking for more than just resources and would like the help of a small, dedicated team providing big-agency results, look no further. Book a discovery call to get started today!